I, like most people, had a few questions about the whole couponing thing before I started. The first question I had was if one could REALLY save more money using coupons. Isn't buying generic cheaper? Aren't you getting sucked into buying more stuff just because you have a coupon? Those were probably the two biggest issues that I was skeptical about.
I personally have never had any problem buying a lot of generic or store brand stuff, and I thought
that kept our costs down. I was pretty sure that by buying generic, especially when combined with a sale, I was
already paying the lowest amount possible. I was proven wrong
quickly! I was a little on the arrogant side actually. I was so sure
that by buying generic I was showing that I wasn't so snooty that I had
to have brand names, and I was POSITIVE that it was cheaper. It didn't
take more than a week or two for me to realize that combining a sale on a
brand name item with a coupon will very often give me better savings.
An example from this week's grocery shopping: Ziplock bags (yes, I
admit I still use these sparingly Hazel!) are on sale for $2. Doesn't
sound all that great, since you could probably get a store brand for
$1 on sale. BUT...this week you can use a store coupon (Meijer) and a manufacturer coupon
and they will cost between 45 to 75 cents, depending on which
manufacturer coupons you have. There you go...a better deal on a name brand!
I have also heard of a few coupon skeptics who claim that they have priced out using coupons vs. buying at a warehouse store like Costo or Sam's Club, and that the warehouse store is a better deal. I haven't done this myself, but I'll just go out on a limb and say that they are probably wrong for the most part, and that they might not fully understand the great deals you can get with coupons at regular grocery and drug stores. There are some things that are cheaper at warehouse stores, but most aren't, even though they might SEEM to be.
The second question about getting sucked into buying more stuff is a little trickier. It IS easy to get pulled into buying more. In fact, when you first start, you WILL be buying more, because you are stockpiling for the future. (However, in the end it will save you money if you do it smartly.) I am constantly asking myself "Is the store or manufacturer outsmarting me?" And then I make sure they don't. My first line of defense is to be pretty strict about not paying for things that I wouldn't normally buy and sticking to it. There are plenty of deals that I pass up because they are on things I don't want or need. (Can you say break and bake cookies?) My second line of defense is if I see a great deal on something I wouldn't normally buy, but really want, if I decide to get it, I make sure that it takes the place of something similar on my grocery list. For example, sometimes you can get great deals on cans of Pringles. I love Pringles dearly, but never buy them because I would eat the entire can in about 5 minutes and they aren't the best bang for your buck. But sometimes I can get a can of Pringles for 25 or 50 cents and I decide to treat myself. That would be a time when I wouldn't get any other type of chips or crackers. I would have the Pringles replace what I might have normally gotten and then I didn't spend any extra.
It is hard to have restraint when you are seeing amazing deals on so many products. You want to go out and get the deal just because it is fun! Ten air fresheners for a dollar!!! The good news is that as you become more of an expert couponer, you will get better and better at not getting pulled into buying things you don't want or need. The exception to this is of course if you can get it free or make money on it. I am all for getting yummy food I wouldn't normally buy for free or "buying" something that I don't normally use if it actually makes me money in the end. This happens more often at the drug stores, and again, you have to be careful that the store isn't outsmarting you in the end!
A third question people have is if there truly are coupons on the actual stuff they need, not just junk, in particular, healthier food. I think there are. I have found great deals on yogurt, pasta, cheese, meat, cereal, frozen veggies, milk, and produce. If you look for it, you'll probably find it. And who doesn't use shampoo, conditioner, soap, toothpaste, toothbrushes, floss, deodorant, toilet paper, razors, paper towels, etc? You can get all of that stuff FREE! My suggestion for seeing all the amazing deals you can get on stuff you need is to find a good coupon blog (I'll give my faves in the next post) that does match ups and see what the deals are each week. If you have very specific things you are looking for, you might only find a few things each week, but you will slowly build your stockpile. The other thing to consider is that once you start using coupons strategically with groceries and personal care items, it kind of snowballs. Pretty soon you start learning about and getting the best prices on back to school supplies, clothes, toys, and restaurants. I have started planning ahead and stockpiling birthday gifts, something I never would have even considered before. Now I don't do anything without a coupon and a sale! :)
Next up (and lastly) in the series, how do you get started?
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